Several years ago, EA launched Play4Free.com to house some of their online free-to-play games. This week, their titles like Need for Speed World, Battlefield Heroes, Command & Conquer Tiberium Alliances and more are thriving with vibrant communities nearly 45 million users strong, and ongoing content updates giving players fresh new experiences. Free-to-play online games have become one of the fastest-growing segments of the games industry today, and EA have announce the next phase of their growth today with Origin.
Today, they are starting to integrate EA Play4Free with Origin, and introducing Origin Free To Play as the result. Moving forward, you’ll find all your favorite EA free to play games at www.origin.com/free. EA released the following statement:
Why change to Origin Free To Play? The main reason is convenience for players – Origin now becomes a destination for paid downloadable PC games and free-to-play games alike. Somewhat like Steam. Sign on to Origin to play the latest and greatest expansion pack in the Battlefield franchise, or jump into a Need for Speed World race.
What changes for our players? Other than a new destination URL, nothing about the games has changed – these are still the premium quality games that are free to download and play, where you control when you want to pay and how much. More games will be introduced here over time as well, and we’re excited to tell you more about those in the future. You don’t even have to worry about creating a new account or changing passwords; just keep playing all your favorite free-to-play games using the same Origin ID you’ve been signing in with previouslyfor all your other PC games on Origin.
Starting later this week, Play4Free.com will route you directly to Origin Free To Play.